Fashion conscience
Marsha’s set an eco example by hosting Ethical Fashion Show
So you recycle weekly and buy fair trade coffee, but how else can you live a more sustainable, ethical lifestyle? On 21 June 2008 Marsha’s furniture and accessory store are hosting an Ethical Fashion Show at their eco store in Hove. Some of the UK’s leading ethical designers will be presenting their collections, proving that fashion and ethics are not mutually exclusive.
Marsha’s Breeam-awarded ‘very good’ eco building hosts 60 PV panels on the roof, which produce enough solar energy to power two three-bedroom houses, 365 days a year. The store continues to offer furniture with the highest standards of design, style and manufacture and is hosting the Ethical Fashion Show to provide examples of other ways that consumers can maintain an ethical lifestyle.

When you buy a piece of clothing, you may not think twice about where it was originally made, by whom and under what conditions. However, the clothing industry is complex, and all the clothes we wear have a story behind them. It is quite common for one piece of clothing to be made up of components from five or more countries, often thousands of miles away, before they end up in our high street store.
All the steps in the production of this clothing affect people who work by growing the cotton, weaving the material and making the clothes. These steps also affect the environment we live in.
The fashion industry does not need to be this way. Many companies find ways to overcome these problems, and to produce clothes in a way which benefits people and does not damage the environment.
Designs from fair trade fashion pioneers People Tree, award-winning sustainable fashion label Goodone and local designer Get Cutie will be illustrating that ethical clothing isn’t just hippy and hemp, but beautiful collections of up-to-the-minute, stylish designs.
Ethical stylist Lou Taylor says: “Ethical fashions to me means looking fantastic but not at anyone’s expense, or at the expense of the planet. It means spending a little more on beautiful clothes that will last you a lifetime instead of spending a little on clothes you only wear once. It’s about your clothes expressing who you are as an individual on the inside as well as out.”
Marsha’s will also be offering a ten per cent off all sofas and Tom Schneider items purchased throughout the evening of the Ethical Fashion Show.
The evening starts at 7.30pm with refreshments from Terre a Terre on arrival.
Admission is free, but there are a limited number of tickets available, so please contact the Marsha’s press office as soon as possible for your tickets at natasha@murray-media.co.uk or call 01273 204200.



